Alyssa Schenkel's profile

G MICHAEL SALON WEBSITE REDESIGN

Website Design
Client - G Michael Salon
G Michael Salon has a reputation of being voted the top salon in Indianapolis, IN. They have been listed in the top 200 salons in the country. With this in mind I wanted to reflect that reputation in the redesign of their website. Their current website did not go in depth when it came to the stylists so I wanted to make them more of a priority on the website as well. Greg and Joe the owners of G Michael Salon pride themselves on matching each guest with a stylist they believe will match personalities.
Mood board and original home page design
G Michael Salon has a reputation of being voted the top salon in Indianapolis, IN. They have been listed in the top 200 salons in the country. With this in mind I wanted to reflect that reputation in the redesign of their website. Their current website did not go in depth when it came to the stylists so I wanted to make them more of a priority on the website as well. Greg and Joe the owners of G Michael Salon pride themselves on matching each guest with a stylist they believe will match personalities. I wanted to keep a modern and clean look to the website as that is how the salon has been designed.
Challenges: The original site was made to look like an old Vogue magazine. I needed to translate the idea of the uniqueness of the site into the modern world. Greg had a lot of involvement in the previous website, and it was challenging rebranding the feel of the company.

Goals: We wanted the current and future guests to feel welcomed before even entering the salon. It is important for each guest to match with their stylist so to add in some of their background, interests and schooling helped in beginning that relationship. G Michael Salon strives to stay ahead of the trend so this design needed to also do just that - keep the highly rated reputation.

Unique Solutions: Greg and Joe wanted to bring in more of the industrial textures to the website design. They wanted to stay away from looking to similar to a spa so I changed up the color palette of the original design and gave the site an ever so slightly more industrial touch.
Before / After - Meet the Team
G MICHAEL SALON WEBSITE REDESIGN
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Owner

G MICHAEL SALON WEBSITE REDESIGN

Published: